Central governance
Centrally capture ownership, standards and modification processes.
Governance →Multiple shops
Work centrally where that helps and maintain local store context.
Multi-store search requires clear governance and separate configuration, data and measurement where stores or markets differ from each other.
Local institutions
Assortment, language, ranking and merchandising may vary by store.
Market governance →Store context
Search and conversion data must remain linked to the right store.
Store isolation →Analytics by store
Compare stores without mixing search behavior, clicks or conversions.
Analytics →Merchandising
Use central guardrails with local campaigns and priorities.
Multi-store merchandising →Operations
Monitor releases, index freshness, events and incidents with store context.
Multi-store operations →